Interesting points GJ. I'll try to explain what I see as the "action." I will say however, yes, attitude does have a lot to do with it as my submission to J is certainly a frame of mind and a way of thinking as well as the actions that result.
J and I don't live together, nor are we able to see each other as often as we would like. Whether he comes over to my home, or we meet out and about, I go through the process of fixing up for Him. Granted, this can't happen each and every time, but for the most part I go through almost a ritual. I shower thinking about Him, shave thinking of Him and how He likes me to look in that regard. I select underthings I think he'll be attracted to and outfits a little above and beyond what I might put on normally. As I dress I reflect on Him, our relationship, and the pride put into it. In certain segments of Japanese culture, something as outwardly simple as the preparation of tea is done with actions of great ritual and is taken quite seriously. I see this as something quite similar. I don't wish that observers see and are jealous of my relationship with my Master, I simply use the looks as a simple barometer that I did my job well and presented myself well. Don't get me wrong, when we recieve compliments I enjoy them, but the real pleasure is in the process.
I imagine there is similar ritual in preparing one's dress uniform in the military? I'd be interested in your perspective on that, as your icon shows you to have a Navy background?